Guides
Practical guides for trades businesses.
Short, practical guides for roofers, builders and other local trades. What actually helps you get found and trusted online, with sources you can check.
How roofers get more local jobs from Google
A practical, step-by-step guide for UK roofers: Google Business Profile, genuine reviews and local pages that win more jobs.
Read the guideWhat a roofing website needs in 2026
What a UK roofing website needs in 2026: tap-to-call, real job photos, reviews, areas covered, speed, company details and accreditations.
Read the guideHow much does a website for a trades business cost in the UK?
Realistic UK price ranges for a trades business website: DIY builders, freelancers, agencies and monthly plans, plus the running costs.
Read the guideGetting found in AI answers as a local tradesperson
What really helps a local trades business appear in ChatGPT and Google AI Overviews: clear content, consistent details, reviews and structured data.
Read the guideProtecting your business email from spoofing: SPF, DKIM and DMARC explained
Stop criminals sending fake emails in your business's name. SPF, DKIM and DMARC explained simply for UK trades businesses.
Read the guideAsking customers for reviews the right way
How UK trades businesses can ask for Google reviews within the rules: no gating, no rewards, with simple SMS and WhatsApp templates.
Read the guideWe check facts that change (Google rules, the law) against official sources and list them at the end of each guide.